The model we feature today is Efim Vasyuhin. The Russian model recently collaborated with photographer Pavel Lepikhin for an editorial featuring the latest designs of Australian mens underwear and swimwear brand Marcuse. The designs you see below are from the Bear With Me, California Shorts, Groove, Horizon, Tribe and Twitch swimwear collections.
One more of the brands present in last month’s International Salon in Paris was 2(x)ist. The leading American brand presented the collection you are about to see below for spring, but also their upcoming collections for summer and autumn 2017. All of them are striking, extensive and fashionable, something you would probably expect from one of the world’s leading men’s underwear brands today. What we found very interesting was that the brand’s stand was not in the dedicated area of the Salon for men’s brands, but instead in the middle of the general exhibition area, a statement from 2(x)ist that it ...
This underwear suggestion is sponsored by Eppureluca
An incredibly sexy g-string for men is our underwear suggestion today. The Matteo G-String by Eppureluca is a creative underwear design that sits low around the hips and features a brilliant, metallic gold, elasticated waistband. The pouch is contoured and made from a super soft microfiber fabric. The sides are made from mesh leading to a fully open g-string back. A classy combination of gold with black.
Would you wear it? ...
A day in the life of model Charlie Matthews and BTS from his shoot in LA. Watch the video
Model Jason Morgan in the SS2017 campaign of Calida at MMScene
Our favourite Hunk du Jour this week was Choi Ho Jin
Andrew Christian releases President’s Day photoshoot campaign. Have a look
Our Instaman award this week goes to Julien Duquaire
Model Altair Jr (photo above) photographed by Cristiano Madureira for Made In Brazil
CR7 by Cristiano Ronaldo launches new campaign. We read it at Daily Mail
Geronimo (photo below) releases new collection of ...
Danish brand Alexander COBB has collaborated with the model agency CSA Models in Australia for a shoot featuring their latest underwear and swimwear designs. The models are Chris L., Alek J. and Kyle and photography by Jesse O’Leary. This shoot took place at the Mullaloo Beach in Western Australia. Sea, sun, fresh faces and new underwear and swimwear designs.
Photographer: Jesse O’Leary
Models: Chris L., Alek J., Kyle (CSA Models)
Underwear/swimwear: Alexander COBB
Location: Mullaloo Beach Western Australia
by Triston Brewer
There were a slew of impressive presentations at the Salon International de la Lingerie and Interfiliere in Paris in January, with a few presenters even more impressive, such as the new collection from German brand Olaf Benz.
Using on the best manufacturing in Germany, with fabrics imported from Italy, Austria, France, and Spain, Olaf Benz showcased new colours for their Spring/Summer 2017 collection (neon green, blue, yellow), and new prints (tartan, camo, mélange). For the very best in menswear that speaks to those that demand high quality products, the Olaf Benz brand is one that delivers on ...
This underwear suggestion is sponsored by Deal by Ethan
A “supa” colourful pair of underwear is our suggestion today! The Vortex Trunk by SUPAWEAR features the signature colour blocking of the Australian brand in panels cut and designed to accentuate the male form. The waistband is elasticated and features a multicolour print and the brand name. The pouch is single lined and contoured for natural enhancement.
Would you wear it? ...
by Triston Brewer
After the viral success of their ‘Mannequin Challenge’, CheapUndies has released the latest internet craze ‘How Bow Dah’, featuring celebrated Los Angeles dancers David Ratcliffe, GianCarlo Annitto, and Marvin Brown. CheapUndies decided to have a piece choreographed by Dexter Mayfield to perform on the God Suede remix that features the exciting new collection of colourful tights from their Contoured Pouch Long Underwear Collection. The phrase took off after going viral on The Dr. Phil Show by teenager Danielle Bregoli, who threatened the audience with the now viral phrase, “Catch me outside, how about that?!”
The jockstrap specialists at Jockstraps.com have just added the vintage look Jack Adams 1874 Jocks to their collection. This design is inspired by the original athletic supporters made back in the late 1800’s. The new jocks feature a true 3″ wide waistband and a soft, ribbed fabric pouch made from a polyester, cotton and rubber blend. The design has 1″ leg straps for maximum support and comfort. The jocks are available in three classic colours: white, black and navy blue. A super comfortable, athletic jockstrap style underwear, with a rugged, masculine look and feel we love. ...
By Triston Brewer
New season, new look, new attitude. THAT is what Calvin Klein is going for in 2017 with the debut of their new logo on arguably the world’s most famous underwear.
As the new Creative Director, Raf Simons has joined the brand intent on putting his own spin on the iconic American brand before the release of a new collection. In collaboration with famed graphic designer Peter Saville, the two have made some alterations to the logo’s design that are bold return to the spirit of the original design.
Now with the logo in all caps, the spacing has ...
by Triston Brewer
The latest campaign from BWET Swimwear, – the Portside Collection – features model Pedro Gonzalez photographed by Adrian C. Martin in several picturesque locales around the Canary Islands. The collection is geared towards young urban professionals that demand quality and style, a philosophy that BWET is fully committed to.
Featuring four singular, dynamic swimwear designs that are each inspired by a famous ship, The Portside Collection offers vibrant hues with colour blocking that is international in appeal and scope. From the Santa Maria to The Victoria, The Mayflower to The Eclipse, each design is perfectly suited for various personalities ...